First Car Story / Subaru

 

To launch the 2012 Subaru Impreza, we created a website where users can build their first car and tell a story about it. The story is animated real-time and allows you to add a soundtrack, voiceover and share your video. Explore other stories by driving through the interactive story map which connects similar experiences.


Completion Date:
March 2012

Design Firm:
Carmichael Lynch

Role:
Senior Designer


 
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© 2014 Andy Lund   /   Contact: Email